Calpe Town Council has carried out a campaign to encourage the participation of visitors and tourists in the satisfaction survey of the Smart Tourist Destination Plan (in Spanish, Plan de Destino Turístico Inteligente DTI).
To this end, a gift has been given to all those who have participated in this survey, which aims to collect information about their experience in Calpe. The initiative has been a great success as 68 surveys have been carried out in two days, until the stock of gifts has been used up. The survey will be available all year round and it is planned that other actions will be developed at a later date to encourage tourist participation in these questionnaires.
‘I would like to encourage all tourists and visitors to continue to participate in the Smart Tourism Destination Plan survey. The collection of these opinions is essential so that we can continue to improve the tourist experience in our town,’ said Tourism Planning Councillor Mireia Ripoll. She added: ‘The data collected will serve as a guide to develop and plan more promotional actions aimed at attracting visitors throughout the year, which is why this action will not be the only one we will carry out to encourage responses as we want to have opinions of the different profiles of tourists who visit us at different times of the year. The ultimate goal is to enhance the diversity of visitor segments and improve the sustainability of tourism in Calpe’.
Through this consultation, tourists give their opinion about the tourist services in the town, about mobility, transport and accessibility in Calpe, about the tourist information available, if they consider that there is enough tourist infrastructure and activities on offer, if they have felt safe and if they have used mobile applications or online technologies to improve their tourist experience, among other questions.
The survey is available online. It can also be accessed through a QR code in the tourist offices and tourist information points and on the digital information screens distributed in the old town of Calpe and at other points of the municipality (Fisherman's market, Fossa promenade, Arenal-Bol promenade and next to the Red Wall).